HighEdWeb2008 Conference: Infinite Solutions

Session Details

EKU Rides: A Social Ridesharing Initiative

PST11 Poster Sessions Track

Plaster Student Union Ballroom


EKU Rides is a web-based social ridesharing system powered by Zimride Inc. that was implemented in the summer of 2008 at Eastern Kentucky University to reduce student, faculty, and staff travel costs in an environmentally responsible way.

By signing into www.rides.eku.edu or Facebook, EKU students, faculty, and staff can create a social profile that leverages Zimride’s standalone and Facebook social ride infrastructure to find ongoing or one-time ride partners. EKU riders with Facebook accounts have the added advantage of letting their Facebook friends know about their rides.

This poster session describes the story of EKU Rides: from inspiration, getting buy-in, and determining implementation details, to publicizing the system and securing its ongoing financial support.


Ron Yoder
Director of Web Communications, Eastern Kentucky University

Ron taught and coached high school math and computer science for seven years, and got hooked on the Web during a 16-month curriculum writer project at the NASA Classroom of the Future in 1994-1995. He has been at his current job as the webmaster/Director of Web Communications for Eastern Kentucky University for ten years. In matters Web, he is most susceptible to long hours when usability, interactivity, and visual design are involved.